Discover how the right partnership can increase capacity, reduce pressure and help teams deliver consistently high-quality content.
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We work with some wonderful internal video teams all over the world for lots of different types of organisations, and we see some amazing work coming from those teams. But we see some of the same challenges across all of those teams all over the world, and it’s a joy to work with them, because they’re experts at the brand, they know that brand better than an external agency ever could, because they’re working with them every day, and they know all the people in the organisation. They have great relationships with those people.
Things can be done very quickly by those internal teams, but unfortunately, sometimes people take advantage of that. That team might be seen as a free resource, and so they’re getting constant requests from the organisation to make content for them, and it’s very hard to stay on top of that. It’s very hard for those people to say no, especially when they’ve got personal relationships with those people as well.
An agency like Big Button can help to boost the capability and capacity of that team when all of those requests are flying in and they don’t have time to think about it. They’re firefighting. There are a number of ways that we support our clients and their internal teams.
Each client has a dedicated producer who really gets to know your brand, really gets to know your team and your organisation, and how it works. We have a number of shared tools that can help people see where we are and check on the status of various projects, or multiple projects, if there are lots going on at the same time. We have regular meetings, these can be weekly, fortnightly, or monthly, and that keeps us on track, that makes sure that projects are making progress, but also helps us plan for the future as well.
And then finally, there are the brand guidelines and the templates, and that just helps that consistent look and quality across all the content being produced.
At Big Button, our aim is to become an extension of your internal team, no matter what the scale of the production is, that might be a global brand campaign, which has eyes from all over the business on it, down to perhaps just adding a top and tail and a lower third to a small internal announcement. Whatever the scale of the production, we’re here to help you.
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