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posts tagged 'Marketing'
Viral videos still working for UK brands
One car brand that’s now swearing by the positive results of a branded video online is Land Rover.
And the UK’s number one consumer brand is…
…Google, according to a survey in this BBC news article.
Market Research in Second Life
Marketing Week’s “Virtual worlds” article on the 3rd July still speaks in the tone of “things to come”, but it’s a sure sign that Second Life and other virtual worlds are well positioned to make the cross-over into the mainstream.
Search queries are the new call-to-action
Orange have launched a global re-brand this week, thought to be worth as much as 90 million pounds, that centres around the phrase, and search query: “I am”.
