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Web video myths debunked
August 18, 2009 - 4:00:49If you're not yet using online video for your business, and still need convincing - here are some web video myths and misconceptions explained.
1. We're a professional company, we don't want a YouTube player on our website
Our purpose-built video CMS system, Buto, features a slick, unbranded player with all the features of the YouTube player and more. What's more, your viewers won't be exposed to competitor films after they watch yours.
2. It's expensive
The cost of having 8,000 DVDs produced and delivered could be in the region of £15,000 - with no idea how many actually make it to a DVD player.
Buto offers a 50Gb package at £99 +vat, which can deliver you around 8,000 targeted, measurable views of your content. You pay for results, with access to real-time reports of your bandwidth usage. You can even view how much of a video the average user watches, allowing you to fine-tune your content to maximum effect.
3. Isn't the quality of web video pretty poor?
Buto offers better-than-broadcast quality video over a normal home broadband connection. Watch our video clip at http://buto.tv and see for yourself.
4. Doesn't video need special software - and will it work on our website?
Publishing a video with Buto involves:
- Select the video file from your computer or network and click "Upload"
- Type a title and press "Send for Encoding"
A few minutes later your video is ready for use on your website, social networks, blogs, forums and more.
Virtually every HTML website or CMS system can support the Flash player used by Buto - and we'll give you all the help you need to get started.
Watch our overview movie at http://buto.tv or contact us for a chat.
